gf

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GF, born in 1992, is the first men's skin care brand in China's cosmetics market. Over the past 29 years, GF has never forgotten the original intention, maintained keen industry insight and professional attitude, and constantly brought forth new ideas for the Chinese men's skin care market. In the future, Chinese men's skincare expert GF will continue to make breakthroughs in the skincare with high-quality ingredients, provide more high-end skincare experience for male consumers, continue to lead the new trend of men's skincare, and truly show the charm of Chinese men with the power of science and technology and high-quality ingredients.

Professional technology

With high-tech and excellent ingredients, it can solve the problems of male skin and body care, and maintain the perfect state of body and mind

Creative innovation

Full of tension, smooth and distinctive Design, explore the color that represents men's enthusiasm or calmness, and feel the elegant and exquisite style of life

Exclusive customization

With local insight and customized R & D advantages Based on the scene of men's life Shopping experience and exclusive services

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Gaofu T-mall flagship store

brand history

2021

in Oct, we annouced that GF crossed over with Doraem IP，to engage Gen-Z consumers

2020

GF, together with his new brand ambassador "Guo Qi lin" , is ready to dedicate himself to advanced skincare needs. Double 11 tmall men's skin care No.4, domestic No.1

2019

For the first time, GF's brand awareness ranked among the top 3 and become a new star skin care brand

2018

It is the first time to launch GF styling products to improve the skin care needs of young men.

2016

GF is growing rapidly and its market share is among the top 3

2015

GF ushered in the third spokesperson: power idol Feng Shaofeng.

2012

Fully open up the market, launched a new red UN series.

2009

GF ushers in his second spokesperson: the famous actor Gutianle.

2008

Establish a comprehensive product line to meet the skin care needs of different consumers.

2003

GF ushered in his first spokesman: famous actor Tony Leung.

1998

Successfully launched the first skin care series Goff classic series for Chinese men.

1992

GF, is founded as the first local male skin care brand

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